Wednesday, October 30, 2019

Mission and Vision Statements and the Companys Strategic Direction Research Paper

Mission and Vision Statements and the Companys Strategic Direction - Research Paper Example However, it has developed and adopted a unique system known as â€Å"The HP Way†. This is a unique ideology or philosophy that refers to the way things are done at HP (Lacy & Mullins, 2002). Therefore, although the company lacks clear mission and vision statements, the elements of these are captured in the company’s shared values and corporate objectives. These are stated below. Although HP lacks specific mission and vision statements, the shared values and corporate objectives have some of the key elements of effective mission and vision statements. To evaluate HP’s mission and vision statements as captured in â€Å"The HP Way†, an evaluation matrix will be important. The evaluation matrix below (Table 1) comprises of three columns. The first column contains the salient elements of the mission statement based on Zainbooks website. According to the website, mission statements should contain at least nine elements including; One of HP’s corporate objectives is customer loyalty, which shows the company’s commitment to providing value and highest quality to win customer loyalty and respect. However, the objective does not specify the company’s customers. The growth element is clearly stated in HP’s corporate objectives. One of the company’s corporate objectives is growth, which explains the company’s nature of identifying and seizing growth opportunities. Through its market leadership corporate objective, HP is committed to becoming the market leader through its competitive advantages in developing and delivering innovative and useful solutions, products, and services. The strategic direction is an important element in ensuring the success of a company. A company without a strategic direction is like a plane without a pilot that moves haphazardly. Such a business, like the plane, is likely to collapse. HP has had a clear strategic direction over the years since its formation. The growth and success of the company is proof of this.

Monday, October 28, 2019

Physics coursework Essay Example for Free

Physics coursework Essay To make it clearer, I need to provide some graphs to my report, which would show much clearer what is happening in the experiments. On the table I have written, snapped for the end result of each experiment. This literally means that the wire has snapped at this point. Unfortunately one of the experiments snapped before the other two, this information would prove to me that either the experiment was carried out differently, poorly, or just that the wire was in different conditions. Analysis Firstly a major factor that I investigated which I believed would affect the distance that the wire stretched, was the time period between applying weights. If I applied all the weights at the same time it would snap quickly and results that I would have received would have contradicted each other, by this I mean when each weight is added it wouldnt have enough time to stretch the wire to its full potential. To resolve this I applied the weight on a two minute time period, however considering that the first 70 or so Newtons didnt have much effect on the wire, I applied them at a slightly faster rate. The following table shows the relationship between the mass and distance stretched: As you can clearly see from the graph, the first 50 Newtons have no effect on the wire, between 50 180 Newtons little change is occurring, but from that point the wire is experiencing large amounts of strain. Small stress will cause the copper wire to stretch. Remove the stress and it returns to its original dimensions. This is known as elastic deformation. If the stress is increased too far and it passes the point of elastic deformation, the wire snaps. However at this point of elastic deformation the wire yields, from this point the wire begins to deform, this is now plastic deformation. The information that I now have enables me to calculate other such factors of the physics of the experiment. I can work out stress and strain levels, and then from that, the youngs modulus of the wire. The youngs modulus of the wire tells me how flexible or stretchy the wire is. Calculations: Stress = Load / (cross sectional area of the wire) Cross sectional area of the wire = pie x r (squared) Cross sectional area of the wire = 0. 1075mm(squared) Stress = x / 0. 1075 Strain = Extension / Original Length Strain = x / 300(cm) Youngs Modulus = Stress / Strain I can add the stress, strain and youngs modulus values to my table: Mass Distance (mm) (N) Exp 1 Exp 2 Exp 3 Average Strain Stress Youngs Modulus  Snapped Snapped. The information I have received from the table will then enable me to provide the conclusion with such arguments as youngs modulus graphs: The stress-strain graph for the copper wire is pretty much a straight line, up to the point where it fractures. At the point where it fractures the wire experiences plastic deformation this is when the wire cannot be shaped back into its original counterpart. To show the stress and strain levels acting on the wire most effectively it would be clearer to draw a graph: The graph above shows the elastic region, the plastic region (extension uniform along length) and the plastic region (necking has begun). Conclusion From these results and the way that I have interpreted them I can conclude that the wire behaves to the weight applied to it, in firstly an elastic behavior pattern, then finally in a plastic behavior pattern, depending on how much weight is applied. The more weight applied to the wire, the closer it gets to plastic behavior and eventually snapping. Therefore stress and strain levels upon the wire at these points are behaving differently resulting in a youngs modulus graph, which proves the elastic/plastic behavior patterns. Some of the results that were recorded may have been affected by human errors such as applying the weights drastically and measuring the distances that wire has stretched incorrectly, but however carrying out the experiment in great detail would take large amounts of time, which would not enable me to compile three experiments and an average. Ways that my experiment could have been improved: if a weight applying mechanism were used, it would prevent the weights causing noticeable differences to the distance that the wire has stretched. Another problem, which I experienced with the weights, was the fact that more than one slotted mass hook to be applied to the wire. If a device was prepared so that weights were added to the slotted mass alternately to prevent handling the weight to apply the mass. If I were to carry out the experiment again, I would use a thinner wire, or one with a lower tensile strength. This would mean that less weight is to be applied to the wire. I would do this because if you look back at my results the first 60 or 70 Newtons dont affect the wire at all. If the wire is going to snap sooner, it will mean that the wire will stretch less. George Buse Mr Pellet Physics Coursework 1 Show preview only The above preview is unformatted text This student written piece of work is one of many that can be found in our GCSE Electricity and Magnetism section.

Saturday, October 26, 2019

The Effect of Television on Humans Essay -- TV Media Papers

The Effect of Television on Humans "98% of all homes in the U.K. have at least one television in them"Throughout our planet we are surrounded by media, through magazines, newspaper, internet, radio and, the most influential, television we are educated the news of the world. Just over 96 years ago the first working mechanical TV system was built, by a man name Boris Rosing, and it’s now, in the 21st century the considered the most popular form of entertainment. It is adored by all ages and has become an essential part of the lives of millions of viewers. Television, as many researchers and scientists have said, influences the thoughts of its audience in good and, unfortunately bad ways, with TV broadcasters doing whatever necessary to profit from their shows. Television has a big impact on the youth of today, is the fact that our children are able to view scenes of sex, violence and excess bad language at such an early age have an affect on their future’s? DOES TELEVISION INFLUENCE OUR BEHAVIOUR AND CAUSE US TO BE MORE VIOLENT? The programs watched on TV obviously depend on the preferences of the viewer(s), but the majority of people will watch films quite frequently. ‘Action movies’ have forever been the most popular genre due to the extreme amounts of violence throughout the film. The characters in these films are made to look ‘cool’ when fighting or shooting one another. Teenagers take great pleasure in idolizing these heroes and imagine themselves reacting similarly in such scenarios. It has been found that youngsters who continually watch these ‘action movies’ are more likely to solve problems with violence a... ...nding us. As you can see there are advantages and disadvantages to the television, there is no doubt television influences our attitudes, behaviors and beliefs. Reality shows, Talk Shows, and Soap Operas all contribute to us being prevented from seeing the real truth in our society and what is considered important or not. On the other hand TV is extremely educational and is probably the greatest form of media. I believe that TV should not be an essential part of our daily lives, moderate amounts of it is certainly harmless, if not advantageous. By the time a child becomes an adult, he has witnessed over 12,000 acts of violence on a television screen per year. That equals 144,000 acts of violence between the ages of 5 and 18. The child has witnessed over 8,000 murders before finishing elementary school (APA 1997).

Thursday, October 24, 2019

Comparing Enders Game and Fahrenheit 451 :: comparison compare contrast essays

Ender's Game and Fahrenheit 451 The novels Ender's Game and Fahrenheit 451 take place in the future; the futures that the authors' have created are troubled and the world is approaching a disastrous end. Initially, Colonel Graff invites Ender to Battle School and tells him how important it is that he participates in the war. " 'The buggers may seem like a game to you now, Ender, but they damn near wiped us out last time. They had us cold, outnumbered and outweaponed. The only thing that saved us was that we had the most brilliant military commander we ever found. Call it fate, call it God, call it damnfool luck, we had Mazer Rackham.' " (p. 25) The future seems dark because the humans are trailing in bugger war. If the military could get another commander like Mazer Rackham, then the future would be brighter; Ender Wiggins trains to be the next Mazer Rackham. In Fahrenheit 451, people wanting to be entertained all the time causes the future to be mind numbing, bleak, and burnt. "The sun burnt every da y. It burnt Time. The world rushed in a circle and turned on its axis and time was busy burning the years and the people anyway, without any help from him. So if he burnt things with the firemen and the sun burnt Time, that meant that everything burnt!" (p. 141) The futuristic setting is the author's way of saying that the future will be depressing if humans fail to recognize and appreciate literature. The world is doomed because all these people want to do is sit in front of wall televisions and be entertained. Another example, Ender and Peter play buggers and astronauts, which simulates the real war that is taking place. "When kids played in the corridors, whole troops of them, the buggers never won, and sometimes the games got mean." (p. 11) When Peter and Ender simulate the war, they are telling the reader that even children are aware of the terrible war. The author shows his message of a terrible future here through the everyday activities of children being affected by the events that are far from home. Lastly, Montag's wife tries to kill herself by taking an entire bottle of sleeping pills and some emergency workers come; they just go about their business like her suicidal tendencies are nothing.

Wednesday, October 23, 2019

Alzheimers Disease And Dimentia Health And Social Care Essay

Normally, Alzheimer disease occurs after 60 old ages old. The chance increases as one gets older. This is a familial disease. The hazard one will acquire Alzheimer additions after 70 old ages old. Survey shows that people over 65 old ages old that have Alzheimer are 10 % higher and Alzhiemr ‘s patients of over 85 have 50 % . Now, the Numberss of Americans who have Alzheimer ‘s disease are more than 4.5 million. The Numberss are predicted to raise to 13.2 million by 2050. Approximately 350,000 new instances of Alzheimer ‘s disease are diagnosed each twelvemonth and 59,000 victims dice. ( 2 ) Figure 2 shows Numberss of people in the US with Alzheimer ‘s disease for diffreant age groups in 2000 and in the hereafter, 2030 and 2050. ( 2 ) So far, there is no intervention for Alzheimer disease. However, I think that by utilizing drugs, we can forestall the symptoms from acquiring worse for a scope of clip. In this study, I would wish to discourse about this solution. In Alzheimer ‘s disease, there is a deficit of acetylcholine, the encephalon chemical involved in memory and acquisition. For many old ages, physicians have prescribed a drug called tacrine that elevates degrees of acetylcholine by barricading the activity of acetylcholine, the enzyme that breaks down it. -Better Nutrition In my sentiment, by the utilizing of cholinesterase inhibitors, the actions of the enzyme cholinesterase to interrupt down acetylcholine are impeded and become normal. Hence, the nervus cells in the encephalon have more acetylcholine. ( 4 ) As a consequence of this, new memories may go easier to organize. However, cholinesterase inhibitors do non change by reversal back the loss and destroy of acetylcholine in the encephalon. So, this medical specialty merely helps to forestall the symptoms from acquiring worse but does non forestall the patterned advance of the disease. Cholinesterase inhibitors are used to handle mild to chair Alzheimer. One groundss of this is four types of cholinesterase inhibitors are available get downing mid-2000. The drigs that are used are donepezil ( AriceptA ® ) , rivastigmine ( ExelonA ® ) , galantamine ( ReminyA ® ) , and tacrine ( CognexA ® ) . However, merely tacrine ( Razadyne – antecedently called Reminyl ) are used by most doctors as tacrine ( Cognex ) has more unwanted side effects than the donepezil hydrochloride rivastigmine and galantamine. By the manner, merely rivastigmine and galantamine are merely approved by the FDA for mild to chair Alzheimer ‘s disease, while donepezil is approved for mild, moderate, and terrible Alzheimer ‘s disease.. ( 5 ) B ) Memantine Besides, I think that another drug that could be used to handle Alzheimer ‘s patients is memantine. Memantine is believed to be able to modulate glutamate, an of import encephalon chemical. This drug ‘s chief consequence is to detain patterned advance of some of the symptoms of moderate to severe Alzheimer Disease ( AD ) . Memantine, an NMDA receptor adversary, Plants on the glutamatergic system. It does this by barricading NMDA glutamate receptors and therefore suppress overstimulation by glutamate. It decreases the consequence of extra glutamate activate nervus cells. It can barricade consequence of extra glutamate and reconstruct back physiological signal transmittal. As a consequence, signal sensing is stabilized and signal sensing is enabled. Excess glutamate has bad effects on encephalon as it, Masks signal transmittal Prevented sensing of signal in NMDA receptor Deteriorate nervus cells. Death of encephalon cells, and therefore Alzheimer ‘s. Although memantine is non proven to decelerate down patterned advance in Alzheimer disease, nevertheless the symptoms of Alzheimer do lessening. Studies show that patients with Alzheimer who take memantine can care for themselves better than patients on sugar pills ( placebos ) . With the intervention of memantine, patients can transport out normal activities a little longer than the patients without the intervention of memantine. For case, with the medicine, memantine may assist a patient with terrible Alzheimer comb the hair themselves, brash their dentitions and bath themselves for several months. This decreases the load for both the health professional and patients. In my sentiment, as NMDA adversary and cholinesterase inhibitors work really otherwise, they can be combined to be used together.EffectivenessSurvey shows that when the ChEIs was given to th3 patients, the period of looking for NH admittance delayed ( HR: 0.37, 95 % CI 0.27 to 0.49 ) compared with those who ne'er used cognitive foils while with the add-on of memantine the consequence is significantly augmented ( HR: 0.29, 95 % CI 0.11 to 0.72 ) ( memantine+ChEI V ChEI entirely ) . ChEIs entirely, or in combination with memantine had no important association on clip to decease. ( 12 ) Figure 4 shows that the utilizing of memantine with ChEI to the intervention of AD widening clip to nursing place admittance. ( 13 ) Figure 5 show the effects of utilizing of rivastigmine as approved by the FDA for mild to chair Alzheimer ‘s disease. ( 14 )Social and economic DeductionsEconomic costsNumbers vary between surveies but dementedness costs worldwide have been calculated around $ 160A billion, while costs of Alzheimer in the United States may be $ 100A billion each twelvemonth. ( 6 ) One of the economic deductions that I have brush is that Alzheimer disease is the most dearly-won disease which their cost is besides high-rising. In my position, with the addition of ageing of society, the cost besides increases. I can split the cost related to this disease into few phases that are direct costs in medical signifier, like nursing place attention, or direct non-medical costs, twenty-four hours attention and nonmedical costs like lost of productiveness of both patients and health professional. I genuinely believe that the life cost becomes highly high when health professional ‘s lost earning due to long term daily care given. This is shown when the disease becomes worse when advancements, which the patients need longer clip to be cared for and higher cost for nursing-care is needed.Behavioral alterationAs people with Alzheimer frequently develop memory job at the early phase, I think that they have trouble in retrieving late learned facts, activities and unable t o construe new information. Sing the personality, they become apathy, less self-generated and tend to insulate themselves. So, I believe that with the patterned advance of the disease, troubles in acquisition and memory addition. They are unable to comprehend or hold troubles with linguistic communication, have jobs in abstract thought and in other rational maps. At this phase their older memory is non really much affected but has troubles in new memory. The individual begins to hold job when working measures, with understanding the transition and be aftering their day-to-day activities. Turning to their behaviour, they may go aggressive, dying and leery. They tend to misinterpret what they see or what they hear. In my sentiment, this can take to misconstruing of both the patients and care-giver. The Alzheimer ‘s Answer Book: Professional Answers to More Than 250 Questions†¦ Figure 4 shows the behavioural alteration of an Alzheimer ‘s patient from normal, early, moderate to severe Alzheimer.Benefitsâ€Å" The research workers report that the test consequences indicate cholinesterase inhibitors led to a statistically important decrease in behavioural and psychological symptoms such as aggression, rolling or paranoia when utilizing the same dose as administered for bettering cognitive damage. â€Å" ( 12 ) I believe pharmaceutical used as a method of intervention do hold benefits. The drugs can forestall the symptoms from come oning within a limited clip and supply patients with comfort and self-respect. Besides, as the symptoms are prevented from acquiring worse within a scope of clip, the patient can be independent for a longer period of clip. This can diminish the care-giving load every bit good as the lovingness cost. Cholinesterase inhibitors are used for mild to chair AD. It helps the symptoms from worsen and command some behavioural features. ( 7 )HazardThe most common side effects from taking cholinesterase inhibitors ( ChEIs ) are nausea, purging and increased frequence of intestine motions. These are due to cholinergic extra. Among the users, 10-20 % of mild and terrible patient will treat those side-effects. ( 6 )For the secondary side-effects, they are muscle spasms, bosom rate is decreased. Besides, it besides decreases one ‘s appetency and weight and increased stoma chic acid production in some patients.However, Between 75 % and 90 % of patients will digest curative doses of ChEIs. ( 5 ) Figure 6 shows the hazards of taking cholinesterase inhibitors. In my sentiment, the hazards of cholinesterase inhibitors are non life endangering. They may be take the incommodiousness to the patient.This is because of the increasing of acetylcholine in the encephalon. Hence, I think that patients should take cholinesterase inhibitors to as the benefits compensate the hazards. Besides, memantine causes hallucinations, confusion, giddiness, concern and weariness. ( 6 ) In add-on, it can do irregularity, back hurting, addition in blood force per unit area, purging, trouble in take a breathing and coughing. The side effects are normally minor and do non necessitate medical intervention. However, if you have hallucinations, allergic reaction, or trouble in external respiration, you should travel in front for physician. For mild Alzheimer ‘s patients, they frequently feel that the drugs are gross outing and unneeded. This cause the symptoms become worse and they finally labeled as centrist or terrible patients. In my sentiment, the health professionals and patients have to recognize the hazards of memantine before and during taking it for the better intervention for Alzheimer ‘s patients.Alternate solutionsPsychosocial intercessionPsychosocial intercession is a room designed for centripetal integrating therapy, which is an emotion-oriented psychosocial intercession for dementedness ‘s patients.Psychosocial intercessions can be classified into ( 6 ) Behavioural intercessions which tend to place and cut down the ancestors and consequence of job behavior. Behavioural intercession is non helpful in cut downing rolling but can assist in incontinency. Emotion-oriented intercessions which include reminiscence therapy ( RT ) that involved treatment of past experience separately or in a group, with the aid of exposure, music or sound recordings and their yesteryear ‘s familiar points. This therapy is found to be helpful in knowledge and temper. proof therapy that based on credence of world and personal truth of past experience to assist to better in dementedness while centripetal integrating is exercising that will assist in stimulation. supportive psychotherapeutics which is helpful in assisting mildly impaired Alzheimer patients to set their unwellnesss. centripetal integrating ( snoezelen ) and simulated presence therapy ( SPT ) which used the method recording and playing the sound and voice of closed relation to the Alzheimer patients. cognition-oriented which included Reality orientation which asks the patients to show the information about their topographic point, milieus, relations or household. Cognitive retraining ( decrease of cognitive shortages ) which improved the impaired ability by exerting their head. From this intervention, cognitive abilities have been improved. Stimulation-oriented attacks which consists of art, music and pet therapies, exercising, and any other sorts of recreational activities. This sort of intervention has most betterment in the facet of behavior, temper, and, to a lesser extent, map.Surgery in cistron therapyâ€Å" The scientists stress that their work is still at a really early phase. So far they have merely worked on a little figure of patients, and the trials have been designed to happen out whether the technique is safe, instead than effectual. However, the early indicants suggest that it might assist to decelerate the promotion of disease. â€Å" ~BBC news~ ( 9 )Besides from drugs, Alzheimer can now be treated by surgery. This surgery is done by surgically implanted modified tissue into the encephalon of Alzheimer patients and is known as cistron therapy protocol for Alzheimer ‘s disease. The surgery is done on a 60-year-old Caucasic adult female in the early phases of Alzheimer ‘s disease and she reco vered good. This surgery usage human cistron therapy to handle Alzheimer. It prevents cell loss in Alzheimer by presenting a natural brain-survival molecule known as nervus growing factor ( NGF ) to the deceasing cells in the encephalon. ( 8 ) It is done by roll uping little sample of patients ain skin cells and infixing an stray NGF cistrons ( of course happening proteins found in the encephalons of all vertebrate animate beings ) from nervous system. The genetically engineered cells were cultured for three months. As they underwent mitosis, they produced big measures of NGF. After corroborating the cistrons has no harmful contaminations, it was implant into the patients ‘ encephalon. Although it can non wholly cures the disease, but it is hoped to protect and even reconstruct certain encephalon cells and relieve some symptoms, such as short-run memory loss, for a longer period or may be few old ages. This intervention targets a group of cells located deep in a encephalon ‘s country known as cholinergic system which map as back uping memory and cognitive map as it is the devolution of this system which leads to Alzheimer ‘s. By forestalling inordinate loss of this type of cells, Alzheimer ‘s disease can be improved. ( 8 ) Evaluation Beginning 1 I found that hypertext transfer protocol: //alzheimers.boomja.com/Alzheimer % 27s-Treatments — General-Overview-30775.html is really dependable and factual as it is a library for Alzheimer, which it collects information about Alzheimer organize several web site. It is the aggregation of information about Alzheimer, hence is called internet library of Alzheimer. Besides, new resources are added every twenty-four hours, like scientific publications, articles, and links to helpful sites, so it is really accurate and up-to-date. The website hypertext transfer protocol: //www.healia.com/healthguide/guides/alzheimers/what-treatments-are-available where it collects information from is besides really dependable as it is certified by the HONcode criterion for trusty wellness information.

Tuesday, October 22, 2019

Definition and Examples of Nominalization in Grammar

Definition and Examples of Nominalization in Grammar In English grammar, nominalization is a type of word formation in which a verb or an adjective (or another part  of speech) is used as (or transformed into) a noun. The verb form is nominalize. It is also called nouning. In transformational grammar, nominalization refers to the derivation of a noun phrase from an underlying clause. In this sense, an example of nominalization is the destruction of the city, where the noun destruction corresponds to the main verb of a clause and the city to its object (Geoffrey Leech, A Glossary of English Grammar,  2006). Examples and Observations English is truly impressive . . . in the way it lets you construct nouns from verbs, adjectives, and other nouns; blogger and blogosphere are examples. All you have to do is add one of an assortment of suffixes: -acy (democracy), -age (patronage), -al (refusal), -ama (panorama), -ana (Americana), -ance (variance), -ant (deodorant), -dom (freedom), -edge (knowledge), -ee (lessee), -eer (engineer), -er (painter), -ery (slavery), -ese (Lebanese), -ess (laundress), -ette (launderette), -fest (lovefest), -ful (basketful), -hood (motherhood), -iac (maniac), -ian (Italian), -ie or -y (foodie, smoothy), -ion (tension, operation), -ism (progressivism), -ist (idealist), -ite (Israelite), -itude (decripitude), -ity (stupidity), -ium (tedium), -let (leaflet), -ling (earthling), -man or -woman (Frenchman), -mania (Beatlemania), -ment (government), -ness (happiness), -o (weirdo), -or (vendor), -ship (stewardship), -th (length), and -tude (gratitude). . . . At the present moment, everybody seems to be going a bit nuts with noun creation. Journalists and bloggers seem to believe that a sign of being ironic and hip is to coin nouns with such suffixes as -fest (Google baconfest and behold what you find), -athon, -head (Deadhead, Parrothead, gearhead), -oid, -orama, and -palooza. (Ben Yagoda, When You Catch an Adjective, Kill It. Broadway, 2007) Nominalization in Scientific and Technical Writing The forces which operate to encourage nominalization are understandable. Dealing continually in concepts, scientific and technical writers tend to isolate activities such as experimenting, measuring, and analysing as abstract conceptual units in their minds. They are also pushed towards passive constructions, both by tradition and by their own desire to step aside and allow their work to speak for itself. These forces produce characteristic constructions such as: A similar experiment was carried out using the material . . .Sigma preparation was carried out as described . . . So common has carried out become as a general purpose verb that it is a recognized marker of scientific reporting, and television news bulletins commonly adopt the construction when reporting scientific work. . . .Once recognized, nominalization is easy to correct. Whenever you see general-purpose verbs such as carry out, perform, undertake, or conduct look for the word which names the action. Turning the name of the activity back into a verb (preferably active) will undo the nominalization, and make the sentence more direct and easier to read.(Christopher Turk and Alfred John Kirkman, Effective Writing: Improving Scientific, Technical, and Business Communication, 2nd ed. Chapman Hall, 1989) The Dark Side of Nominalization It’s not just that nominalization can sap the vitality of one’s speech or prose; it can also eliminate context and mask any sense of agency. Furthermore, it can make something that is nebulous or fuzzy seem stable, mechanical and precisely defined. . . .Nominalizations give priority to actions rather than to the people responsible for them. Sometimes this is apt, perhaps because we don’t know who is responsible or because responsibility isn’t relevant. But often they conceal power relationships and reduce our sense of what’s truly involved in a transaction. As such, they are an instrument of manipulation, in politics and in business. They emphasize products and results, rather than the processes by which products and results are achieved. (Henry Hitchings, The Dark Side of Verbs-as-Nouns. The New York Times, April 5, 2013) Types of Nominalization Nominalization types differ according to the level of organization at which the nominalization takes place (see also Langacker 1991). . . . [T]hree types of nominalizations can be distinguished: nominalizations at the level of the word (e.g. teacher, Sams washing of the windows), nominalizations which nominalize a structure that lies in between a verb and a full clause (e.g. Sams washing the windows) and, finally, nominalizations consisting of full clauses (e.g. that Sam washed the windows). The latter two types deviate from the normal rank scale of units in that they represent nominals or phrases which consist of clausal or clause-like structures. They have therefore been regarded as problematic, and it has even be claimed that that-structures are not nominalizations (e.g., Dik 1997; McGregor 1997). (Liesbet Heyvaert, A Cognitive-Functional Approach to Nominalization in English. Mouton de Gruyter, 2003) Nominalizations properly refer to third-order entities, e.g. Cooking involves irreversible chemical changes, in which cooking refers to the process as a generic type, abstracted from a particular token instance at a specific time. A second kind of nominalization involves reference to second-order entities. Here reference is to particular countable tokens of processes, e.g. The cooking took five hours. The third kind of nominalization has been called improper (Vendler 1968). This refers to first-order entities, things with physical substance and often extended in space, e.g. I like Johns cooking, which refers to the food which results from the cooking, (the RESULT OF ACTION AS ACTION metonymy). (Andrew Goatly, Washing the Brain: Metaphor and Hidden Ideology. John Benjamins, 2007)

Monday, October 21, 2019

The Intern Bible Dos and Donts in the Workplace

The Intern Bible Dos and Donts in the Workplace You may be reading this moments before your first day as an intern and are nervously wondering, â€Å"What exactly is proper intern etiquette?† First off, congrats on the internship! You must have done something right to land the position. Now, just try not to mess it up. Just kidding. Actually, it’s important to remember that employers create internship programs as an opportunity for learning. Along the way, mistakes are going to be made and that’s not a bad thing – as long as you learn from them. In an effort to lessen your stress and increase your chance for success, here’s some do’s and don’ts to help you navigate the murky waters of interning.Do seek feedbackIt is crucial for an intern to seek feedback from their supervisor. It demonstrates that you are coachable. Seeking feedback takes all of the guesswork out of how so you can â€Å"wow† your boss. Feedback allows you to improve and learn how you can add value. As an inte rn, seeking feedback will communicate to your boss that you are highly self-aware and motivated to improve.Do clarify expectationsClarifying expectations is crucial as an intern. Telling the hiring team exactly what you want out of the internship is going to ensure that you are not coming to a job every day that you hate. No boss intentionally makes an intern’s job miserable. The majority of the time an unfulfilling internship is a result of individuals not clarifying exactly what they want out of the job. If you want to get better at presentations, tell your boss that. They want to teach you about what you want to learn and more.Don’t gossipNot only is gossiping at work unprofessional, but it also creates a toxic environment.   Gossiping damages trust and will have your coworkers hesitant to share things with you. As an intern, you may hear your manager gossiping about others in the office, but that does not warrant you to join in. Avoid joining in on gossip, and en sure you are doing everything in your power to avoid being the target of gossip. Dressing appropriate, not oversharing, and being mindful of what you post on social media are all effective ways to avoid being the topic of workplace gossip.Don’t be dependentNo supervisor wants to apprehensively hand their intern a pile of work, worrying if it will actually get done or not. In the workplace today, task-oriented jobs are seizing to exist – and so are bosses who micromanage. Be confident in your abilities to complete a task, large or small. Use this time as an intern to be independent.Don’t neglect networkingOffering to take your other fellow interns to lunch during the week is a nice gesture, but not the key to getting yourself a full-time offer once your internship is up. It’s crucial, as an intern, to network with the other full-time employees at the office. This could be your direct boss or other members of the full-time team. However, this does not mean to just have surface level relationships with a variety of people. The most useful networks are those with strong ties. The more someone knows you and believes in you, the more  likely they will be to vouch for you, think of you first when an opportunity opens, and be a reference to add to your resume.  About the Author:Margaret Foley is a senior at Texas Christian University, where she is majoring in Communications Studies and minoring in English and Graphic Design. She is currently interning at Varghese Summersett, a criminal defense law firm in Fort Worth, Texas.

Sunday, October 20, 2019

Scholarship Essay - Texas A&M University essays

Scholarship Essay - Texas A&M University essays Throughout my life, people have always compared our house to a jungle. I have never understood why...after all, like every other American family, ours consists of a husband and wife, three glorious children, seven Rhodesian Ridgebacks, one stray cat, and fifteen Romognola cows. This is normal...right? Even I can answer this...NO! Yes, the rumors are true, and quite frankly, I am not ashamed. I am honored to be part of such a diverse group of family members. They have each helped me form my ultimate life-long goal of becoming a small-animal veterinarian or specialist. Since I was young, animals have never failed to captivate my interest. I have always been fascinated with their minds and bodies, and often find myself watching Animal Planet or reading the newest information on the TAMU College of Veterinary Medicine website on Saturday nights (humorous, I know). I try to do anything to gain a better understanding of my desired field of study. In my summer and free time, I have dedicated numerous hours of volunteer work to shelters and clinics throughout Texas and in Edgartown, Massachusetts where my mother lives. I devote my time to such activities because I truly believe that I could make a difference in the way people view and appreciate animals. I feel that by obtaining knowledge and giving my time to this area will only help me achieve my ultimate goal of becoming a practitioner. I feel that I am different from many individuals who plan on taking their education to the next level, in that I have already paved a road for the long journey. Many students have the desire to obtain some sort of higher education but are not sure in which direction they wish to go. I am honored to have a direction that I know I can make a difference in and that I will enjoy. Although my desire and perseverance continue to persist, I know that I have a lot to learn when I begin attending Texas A&M in the fall. One of the most intimidating aspects abo...

Saturday, October 19, 2019

Company Review Research Paper Example | Topics and Well Written Essays - 1250 words

Company Review - Research Paper Example A brief analysis of the history of Apple Inc would suggest that the firm has gone through significant challenges due to the competitive nature of the industry. Since Apple produced hardware which can run its own operating system therefore it restricted its marketability. It was mostly because of this reason that Microsoft was successful in gaining almost whole market share when it rolled out its own operating system which can run on any hardware platform. However, Apple made a turn around and expanded itself into different other markets thus gaining widespread success. Its real success came with the introduction of Apple Ipod- an MP3 music player which can play songs and videos besides being handy in storing and viewing pictures. Apple Iphone – the smartphone from Apple is one of the leading smartphones in the world and is even overtaking Nokia- a long time market leader in mobile phones besides giving tough challenge to other firms. It has also recently launched tablet comput er with the name of Apple IPAD which has also proved one of the most innovative and successful products in the industry. This paper will discuss the history of Apple, its products, mission and vision statements besides discussing some of the trends in the industry. History of Apple Apple Inc is one of the leading multinational organizations in the world engaged in the business of consumer electronics, personal computers as well as software. Established in 1976, Apple was started by three individuals however, later on it was managed by Steve Jobs and Steve Wozniak. Apple Inc was incorporated as Apple Computers and rolled out its first model of computers during 1976. The earliest device manufactured by Apple Computers therefore was a handmade motherboard with a built-in CPU and other accessories considered as basic requirements to perform functions as a computer. (Linzmayer, 1999) The early phase of the firm i.e. its first few decades were dominated by the manufacturing of the compute rs and Apple did not involved itself into the manufacturing of other consumer electronics items. With the change in the personal computer industry and the introduction of DOS and Windows operating systems by Microsoft, Apple started to lose its charm and lost market to Microsoft in operating systems business. Since Microsoft’s operating system could be run on any personal computer therefore it was easy for the firms like IBM to manufacture PCs which could be run through Windows operating system. A closer look at the history of Apple would suggest that it has rolled out different models of its earlier version of Apple 1 and continued to produce new models. During 1977, Apple Computers was able to roll out its second version i.e. Apple 2 overcoming many of the previous technical weaknesses of the first model. During 1980s, due to increasing competition mainly from IBM, Apple rolled out third model of its computer and improving on the previous models by further improving differe nt technical aspects of its earlier computer models. (Coventry, 2006) Apple’s real success came with the introduction of its Apple Mac model during 1984 with extensive marketing efforts by Apple to make it a commercial success. It is also important to note that it was during 1980s that Steve Jobs was forced to leave the company due to its internal power struggle. However, Jobs rejoined the firm as CEO during 1997 and thus Apple’s real stride towards success begun. (MARKOFF, 1997)

Friday, October 18, 2019

Consent of the govern Essay Example | Topics and Well Written Essays - 250 words

Consent of the govern - Essay Example However, consent should be adequate in order that individuals will honor their obligations. What then is an adequate form of consent? An adequate form of consent should be one that was given voluntarily by a person. It must not be given out of coercion. It should be stated explicitly and expressly. In order for consent to be adequate, the person giving it should have complete knowledge of the consequences of his decision. The state of mind and the maturity of the person must be considered (Mclean, 112). As an example, contracts entered into under duress do not constitute an adequate form of consent simply because it was not given freely and would not have been given had there been no pressure applied on the person. In fact, the contract could be considered voidable in those cases. Further the practice of giving consent should be legitimate in itself, that is, it should be acceptable to the existing political authority (Mclean, 112). Work Cited Dunn, John. â€Å"Consent in the Politi cal Theory of John Locke†. The Historical Journal, Vol. 10, No. 2, 153-182. 1967. Web. 22 March 2011.

Riordan Essay Example | Topics and Well Written Essays - 500 words

Riordan - Essay Example The decrease in profits is due to poor inventory control and lack of effectiveness in the manufacturing process. Besides, Riordan has a goal of reaching a $50 million revenue mark in the next two years it will take the best and most up-to-date software available to ensure the inventory is properly kept and improve the manufacturing process. Improving the manufacturing process can enhance product quality, reduce manufacturing costs, and increase efficiency. The best way to improve the manufacturing process is to automate the inventory system. Currently, the system in place is as follows. Firstly, the raw materials are removed out of inventory. The manufacturing staff then completes an inventory worksheet that indicates the type of materials removed from the inventory and informs the inventory clerk, who enters the information into the inventory system. Next, the manufacturing process begins. The manufacturing team completes the form throughout the manufacturing process. Lastly, when the finished goods have been completed, the inventory clerk is given the inventory for the final product and enters it into the system. (Riordan Manufacturing, Virtual Organization, 2004) A more accurate and efficient way to input inventory is to install a computer at each station

Thursday, October 17, 2019

Diversity climate in an organization Research Paper

Diversity climate in an organization - Research Paper Example This paper illustrates that successfully managing an organization especially in today’s increasingly diverse workforce has become one of the most challenges faced by management and corporate leaders in recent years. Human capital is the most valuable and powerful asset and therefore it has been found that effectively managing the human resources is extremely critical to organizational success. Managing diversity climate effectively is one of the most significant elements of effective managing of the human capital as it can help the organization increase the productivity of its workforce, make them fully satisfied and highly committed to the job as well. Â  Diversity refers to the attributes and aspects that can be considered to be salient to an employer making him think that he is different from another individual. Gender, racio-ethnicity, nationality, age etc are some of the attributes that create and influence diversity within the organization. Diversity happens in an organ ization where its members’ have attitudes and perception towards people from cultural groups other than their own. Herdman and McMillan-Capehart described that diversity referred to the degree of inter-organizational representation of people in a way that different groups are inter-affiliated of cultural significance. A plurality of perspectives and experiences prevail in diversity climate and it serves as the strategic resource to the organization securing a competitive advantage. Â   They viewed diversity climate as an opportunity and a resource that the managers can turn them better strategy to increase organizational performance and achieve sustainable competitive advantage if the management is successful in managing it. As Garcia and Hoelscher (2010, p. 23) detailed, there are four different themes when it comes to diversity climate, they are: Perceptions of degree between group conflicts and a mind set to accept others, Level of institutional commitment to the diversity in the organization, Fairness, like lack of institutional bias, and A very generalized atmosphere for getting and giving respect each others. As today’s workforce has become increasingly diverse, diversity management has gained considerable attention and has emerged to be an important element of larger business strategy that can help an organization improve organizational competitiveness and effectiveness. As Hur, Strickland and Stefanovic (2009, p. 501) noted, many large organizations have recently given greater emphasis on identifying, considering and implementing varieties of practices that are designed and developed to foster better diversity business environment as well as to combat discrimination and all other legal risks in the workplace. Where diversity climate persists, there will be shared perceptions regarding the ways things are around there. Employees in such circumstances will be able to retrieve information from salient stimuli so that they can describe and interpret their work environment. They also can integrate the perceptions of unique workplace conditions and events in to quite a broader perceptions of organizational climate. A strategic method to analyze diversity climate There can be different cultural groups and people from different ethnic background in any organization. the workforce today is getting too much diverse. Diversity climate, as mentioned above, is the perception and attitude of people towards the culture of people other than their own. In a diversity culture, people are mentally capable of accepting other culture, groups and ethnic behaviors, rather than their ow

Sustainable Business Development Essay Example | Topics and Well Written Essays - 4500 words - 1

Sustainable Business Development - Essay Example Zipcar can be taken as a service which causes such environmental implications. It is a car sharing club located in United Kingdom. As per figure1 there exists series of steps to be focused on while manufacturing cars. In this process metals has to be extracted and ores need to be dug from the ground. These raw materials are then transformed into parts. There are other parts that are transported to assembly unit like paint, rubber tyres, plastic dashboards, etc. The entire transportation process encompasses consumption of energy. A medium size car production results into emission of approximately 17 tonnes of carbon dioxide. The major environmental impacts caused by car production are in terms of waste water discharge, solid waste generated in manufacturing units which is disposed to landfill, emission of volatile organic compounds to air, energy consumption, large amount of waste generation, etc. Greenhouse gases are strongly emitted during the production phase of Cars (Harrington and McConnell, 2003). It has been witnessed that waste is generated in large amounts starting from extracting of raw materials to fi nal packaging. Figure 2 clearly states that production volume country wise has increased over a given time frame. This sudden increase in volume has caused drastic impact on the environment. On the other hand, enhanced consumption rate is another aspect which has contributed towards production increase. However in recent scenario level of Car sales has returned back to normal level as denoted in figure 3. The consistent demand towards Car consumption has caused drastic impacts on environment. In overall context, the major pollutants discharged by Cars are greenhouse gases. Burning of fuel within Car emits large amount of carbon monoxide into the atmosphere which is harmful for human body as well as atmosphere. Global warming is the final result of such emissions (Kagawa, 2011). Noise pollution is also another factor related to Car consumption

Wednesday, October 16, 2019

Diversity climate in an organization Research Paper

Diversity climate in an organization - Research Paper Example This paper illustrates that successfully managing an organization especially in today’s increasingly diverse workforce has become one of the most challenges faced by management and corporate leaders in recent years. Human capital is the most valuable and powerful asset and therefore it has been found that effectively managing the human resources is extremely critical to organizational success. Managing diversity climate effectively is one of the most significant elements of effective managing of the human capital as it can help the organization increase the productivity of its workforce, make them fully satisfied and highly committed to the job as well. Â  Diversity refers to the attributes and aspects that can be considered to be salient to an employer making him think that he is different from another individual. Gender, racio-ethnicity, nationality, age etc are some of the attributes that create and influence diversity within the organization. Diversity happens in an organ ization where its members’ have attitudes and perception towards people from cultural groups other than their own. Herdman and McMillan-Capehart described that diversity referred to the degree of inter-organizational representation of people in a way that different groups are inter-affiliated of cultural significance. A plurality of perspectives and experiences prevail in diversity climate and it serves as the strategic resource to the organization securing a competitive advantage. Â   They viewed diversity climate as an opportunity and a resource that the managers can turn them better strategy to increase organizational performance and achieve sustainable competitive advantage if the management is successful in managing it. As Garcia and Hoelscher (2010, p. 23) detailed, there are four different themes when it comes to diversity climate, they are: Perceptions of degree between group conflicts and a mind set to accept others, Level of institutional commitment to the diversity in the organization, Fairness, like lack of institutional bias, and A very generalized atmosphere for getting and giving respect each others. As today’s workforce has become increasingly diverse, diversity management has gained considerable attention and has emerged to be an important element of larger business strategy that can help an organization improve organizational competitiveness and effectiveness. As Hur, Strickland and Stefanovic (2009, p. 501) noted, many large organizations have recently given greater emphasis on identifying, considering and implementing varieties of practices that are designed and developed to foster better diversity business environment as well as to combat discrimination and all other legal risks in the workplace. Where diversity climate persists, there will be shared perceptions regarding the ways things are around there. Employees in such circumstances will be able to retrieve information from salient stimuli so that they can describe and interpret their work environment. They also can integrate the perceptions of unique workplace conditions and events in to quite a broader perceptions of organizational climate. A strategic method to analyze diversity climate There can be different cultural groups and people from different ethnic background in any organization. the workforce today is getting too much diverse. Diversity climate, as mentioned above, is the perception and attitude of people towards the culture of people other than their own. In a diversity culture, people are mentally capable of accepting other culture, groups and ethnic behaviors, rather than their ow

Tuesday, October 15, 2019

Law of Trade Marks and Brand Names Essay Example | Topics and Well Written Essays - 1000 words

Law of Trade Marks and Brand Names - Essay Example ng (1) it is justifiable based on the premise of customer welfare and informed decision of consumers (2) it is not justifiable since it creates unfair competition. Before 1994, a number of English laws have been restricting but never prohibiting comparative advertising. For instances, under section 4(1) (b) of the Trade Marks Act 1938, it is considered an infringement of trademark if a third party uses the trademark of another in its advertising regardless of the nature of such advertisement. However, this all changed when Trade Marks Act (TMA) 1994 was enacted, English law then took a firm stand on comparative advertising. Following the provisions of s 10(6) of the TMA, comparative advertising is now permitted. Section 10(6) of the TMA has been interpreted as to allow comparative advertising â€Å"as long as the use of the competitor’s mark is â€Å"honest†.2 In the words of Laddie J is the case of Barclays Bank v RBS Advanta (1996) 3, â€Å"there is nothing wrong with telling the public of the relative merits of competition goods and services and using registered trademarks to identify them.† In most cases brought before the Courts, the question has been on the issue of justifiability of unfavourable comparisons employed by competitors. Would unfavourable comparisons be a kind of breach to the benchmarks of honesty as indicated in Section 10(6) will result to infringement of trademarks? â€Å"If the use is considered honest by members of a reasonable audience, it will not infringe†.4 In the Court’s decision in the case of British Airways Plc V Ryaniar Limited, Jacob J said that people are already very much exposed to advertising and already know better that believe everything that is being said in advertisements. â€Å"They expect hyperbole and puff.5† The fact that â€Å"the advertising pokes fun†6 at the competitor’s goods and services with great emphasis on the benefits offered by the advertiser is not enough to warrant infringement as this considered normal

One Direction vs 5 Seconds Of Summer Essay Example for Free

One Direction vs 5 Seconds Of Summer Essay One Direction and 5 Seconds Of Summer are both popular boy bands that are known across the world. 5 Seconds Of Summer is a rock / pop band , which consists of 4 Australian boys , Calum T. Hood , Luke R. Hemmings , Ashton F. Irwin , and Michael G. Clifford . One Direction is a pop band , which consists of 4 British boys and 1 Irish boy , Niall J. Horan , Zayn J. Malik , Harry E. Styles , Louis W. Tomlinson , and Liam J. Payne. One Direction was formed in 2010. While they were all competing as solo artists. At the British  X-Factor judges Nicole Sherzinger and Simon Cowell decided to put the five boys into a group. One Direction then signed with Simon Cowells record label Syco Records after being formed and finishing third in the seventh series of the show. Even though One Direction didn’t make it to the 1st Place in the group category in X-Factor , Simon signed them to a ? 2 million record contract at Syco Records . They recorded their first hit single ‘ What Makes You Beautiful ‘ which broke several records, and topped the charts of most major markets online and in stores. Sooner their album ‘ Up All Night ‘ was released in 2011 2012 including some of their hit singles like , One Thing , Gotta Be You , and What Makes You Beautiful. Then , their album ‘ Take Me Home ‘ was released in 2012 2013 and included songs like Live While We’re Young , Kiss You , and Little Things. And recently in 2013 their 3rd album ‘ Midnight Memories ‘ was released and included songs like Best Song Ever , Story Of My Life , and Diana. 5 Seconds Of Summer ( 5SOS ) was formed in Sydney in 2011. Their fan base increased  once again on Youtube , when Louis Tomlinson from One Direction posted the link to their YouTube video of their song Gotta Get Out , stating that hed been a fan of 5 Seconds of Summer for a while. The band was once again the subject of interest for One Direction following the release of their first single, Out Of My Limit, on November 19 , 2012, with Niall Horan tweeting the link to the video clip for it. On February 14 , 2013 , it was announced that 5 Seconds of Summer will be supporting One Direction on their worldwide Take Me Home tour. The tour kicked off at the O2 Arena in London on February 23 , 2013, and 5 Seconds of Summer joined One Direction for shows in the UK, USA, Australia and New Zealand, including 7 shows at Allphones Arena in 5 Seconds of Summers home town Sydney. While on a break from the Take Me Home Tour, 5 Seconds of Summer returned home to Australia where they played a National headlining tour, with all dates selling out within minutes. On November 21, 2013, the band announced that they had signed to Capitol Records. Seconds of Summer are currently  working on their debut album. To my opinion I like the band One Direction more because they are my inspiration. I found out about them before I knew about 5 Seconds Of Summer. I even got my family to get me their tickets to their up all night tour at Madison Square Garden. I also watched their X-Factor videos in 2011. So although these two bands have a connection with each other even when they have a whole different background they will forever be in my heart. Both of these two bands have inspired me in many ways you cannot imagine.

Monday, October 14, 2019

Conceptual Framework For Cloud Computing Information Technology Essay

Conceptual Framework For Cloud Computing Information Technology Essay Cloud computing is an emerging paradigm that aims at delivering hardware infrastructure and software applications as services, which users can consume on a pay per- use-basis. Cloud computing refers to the processing and storage of data through the Internet. Computing and storage become services rather than physical resources. Files and other data can be stored in the cloud and be accessed from any Internet connection. It is a style of computing where IT-related capabilities are provided as a service, allowing users to access technology-enabled services from the Internet, or cloud, without knowledge of, expertise with, or control over the technology infrastructure that supports them. The cloud separate application and information resources from the infrastructure, and the mechanism used to deliver them. Its a technology that uses the central remote severs and internet to main application and data, by allowing businesses and consumers to use applications without installation and also allows them to access their personal files at any computer with internet access. This paper present the framework for cloud computing. Key Words: Software services, Platform service, Infrastructure service, Virtualization, cloud, SLA. 1. Introduction The interest towards Cloud computing solutions is rapid growing. As a result, they have already been adopted in different scenarios such as social networking, business applications, and content delivery networks. Cloud computing is the beginning of network based computing over the internet which is considered to be the element of two totally new computing models, the Client-Cloud computing and the Terminal-Cloud computing which would create whole generations of applications and business. It is also the beginning of a new Internet based service economy such as the Internet centric, Web based, on demand, Cloud applications and computing economy. A more structured definition is given by Buyya et al. [1] who define a Cloud as a type of parallel and distributed system consisting of a collection of interconnected and virtualized computers that are dynamically provisioned and presented as one or more unified computing resources based on service-level agreement. One of the key features chara cterizing Cloud computing is the ability of delivering both infrastructure and software as services. Cloud computing is based on a very fundamental principal of `reusability of IT capabilities According to the IEEE Computer Society Cloud Computing is: A paradigm in which information is permanently stored in servers on the Internet and cached temporarily on clients that include desktops, entertainment centres, table computers, notebooks, wall computers, handhelds, etc. [2] The cloud computing draws on many existing technologies and architectures by integrating all these models, Centralizing computing power, utility computing, distributed computing and software as a service. This integration requires computing center of power to shift from processing unit to the network. Berkeley Report [3] released in Feb 2009 notes Cloud computing, the long-held dream of computing as a utility has the potential to transform a large part of the IT industry, making software even more attractive as a service. Clouds aim to power the next generation data centers by architecting them as a network of virtual services (hardware, database, user-interface, application logic) so that users are able to access and deploy applications from anywhere in the world on demand at competitive costs depending on users Quality of Service (QoS) requirements [4]. Cloud Computing enhances collaboration, agility, scaling, and availability, and provides the potential for cost reduction through optimized and efficient computing. More specifically, cloud describes the use of a collection of services, applications, information, and infrastructure comprised of pools of compute, network, information, and storage resources. 2. Cloud Computing Overview Cloud computing is global and provides services to the mass, ranging from the end-users hosting their personal documents on the Internet to enterprises outsourcing their entire IT infrastructure to external data centers. Service Level Agreements (SLAs), which include QoS requirements, are set up between customers and Cloud providers. An SLA specifies the details of the service to be provided in terms of metrics agreed upon by all parties, and penalties for violating the expectations. SLAs act as a warranty for users, who can more comfortably move their business to the Cloud.The computing power in a Cloud computing environments is supplied by a collection of data centers, which are typically installed with hundreds to thousands of servers [5]. Different solutions are available to move from the traditional science Grids and embrace the Cloud computing paradigm. Some vendors, such as Amazon Web Services and VMWare base their offering on hardware level virtualization and provide bare com pute and storage resources on demand. Google AppEngine and Microsoft Azure are focused on application level virtualization. Other solutions provide end users with a platform for developing Cloud computing applications that can rely on, or compose, some of the existing solutions. Cloud computing focuses on delivery of reliable, secure, fault-tolerant, sustainable, and scalable infrastructures for hosting Internet-based application services, It can, to a certain extent, be regarded as the natural evolution of grid computing, considering that it was conceived to satisfy the new demands of users who, once accustomed to using the web 2.0 services, perceived the need to move much of their own data onto the web. Cloud computing customers do not generally own the physical infrastructure serving as host to the software platform in question. Instead, they avoid capital expenditure by renting usage from a third-party provider. They consume resources as a service and pay only for resources that they use. Many cloud-computing offerings employ the utility computing model, which is analogous to how traditional utility services (such as electricity) are consumed, while others bill on a subscription basis. Cloud computing is the convergence of the major trends. -Virtualization where applications are separated from infrastructure -Utility computing where server capacity is access across a grid as a vary price service. -Software as a service where applications are available on demand basis. Cloud computing can be the ability to rent a server or a thousand servers and run a geophysical modelling application on the most powerful systems available anywhere. It can be the ability to rent a virtual server, load software on it, turn it on and off at will, or clone it ten times to meet a sudden workload demand. It can be storing and securing immense amounts of data that is accessible only by authorized applications and users. It can be supported by a cloud provider that sets up a platform that includes the OS, Apache, a MySQLà ¢Ã¢â‚¬Å¾Ã‚ ¢ database, Perl, Python, and PHP with the ability to scale automatically in response to changing workloads. Cloud computing can be the ability to use applications on the Internet that store and protect data while providing a service anything including email, sales force automation and tax preparation. It can be using a storage cloud to hold application, business, and personal data [3]. Cloud computing users can avoid capital expenditure on hardware, software, and services when they pay a provider only for what they use. Consumption is usually billed on a utility (e.g. resources consumed, like electricity) or subscription (e.g. time based, like a newspaper) basis with little or no upfront cost. It also gives the power of flexibility and control to big business, delivering the heavy duty processing needed for a large network with many users and many different applications, while also giving the assurance of complete administrator control over security and access. Cloud computing can additionally further facilitate the working from home revolution that we are already in the midst of. [6] 3. Cloud Computing service Models Cloud service delivery is divided among three archetypal models and various derivative combinations. The three fundamental classifications are often referred to as the SPI Model, where SPI refers to Software, Platform or Infrastructure (as a Service), respectively (Fig 1). Cloud computing delivers infrastructure, platform, and software (application) as services, which are made available as subscription-based services in a pay-as-you ­go model to consumers. These services in industry are referred to as Infrastructure as a Service (IaaS), Platform as a Service (PaaS), and Software as a Service (SaaS), respectively. Figure 1. Cloud Computing service Models Infrastructure as a Service (IaaS): Refer to the practice of delivering IT infrastructure based on virtual or physical resources as a commodity to customers. The capability provided to the consumer is to provision processing, storage, networks, and other fundamental computing resources where the consumer is able to deploy and run arbitrary software, which can include operating systems and applications. The consumer does not manage or control the underlying cloud infrastructure but has control over operating systems, storage, deployed applications, and possibly limited control of select networking components (e.g., host firewalls). Consumers are billed on a pay per use basis and have to set up their system on top of these resources that are hosted and managed in datacenters owned by the vendor. Amazon is one of the major players in providing IaaS solutions. Amazon Elastic Compute Cloud (EC2) provides a large computing infrastructure and a service based on hardware virtualization. Platform as a Service (PaaS): The capability provided to the consumer is to deploy onto the cloud infrastructure consumer-created or acquired applications created using programming languages and tools supported by the provider. The consumer does not manage or control the underlying cloud infrastructure including network, servers, operating systems, or storage, but has control over the deployed applications and possibly application hosting environment configurations. It provides an application or development platform in which users can create their own application that will run on the Cloud. PaaS implementations provide users with an application framework and a set of API that can be used by developers to program or compose applications for the Cloud. The two major players adopting this strategy are Google and Microsoft. It provides a set of APIs and an application model that allow developers to take advantage of additional services provided by Google such as Mail, Datastore, and others. Software as a Service (SaaS): They provide end users with an integrated service comprising hardware, development platforms, and applications running on a cloud infrastructure. Users are not allowed to customize the service but get access to a specific application hosted in the Cloud. The applications are accessible from various client devices through a thin client interface such as a web browser (e.g., web-based email, services provided by Google for office automation, such as Google Document and Google Calendar, which are delivered for free to the Internet users and charged for professional quality services). The consumer does not manage or control the underlying cloud infrastructure including network, servers, operating systems, storage, or even individual application capabilities, with the possible exception of limited user specific application configuration settings Cloud Deployment Models There are four deployment models for cloud services, with derivative variations that address specific requirements: Public Cloud: The cloud infrastructure is made available to the general public or a large industry group and is owned by an organization selling cloud services. Private Cloud: The cloud infrastructure is operated solely for a single organization. It may be managed by the organization or a third party, and may exist on-premises or off premises. Community Cloud: The cloud infrastructure is shared by several organizations and supports a specific community that has shared concerns (e.g., mission, security requirements, policy, or compliance considerations). It may be managed by the organizations or a third party and may exist on-premises or off-premises. Hybrid Cloud: The cloud infrastructure is a composition of two or more clouds (private, community, or public) that remain unique entities but are bound together by standardized or proprietary technology that enables data and application portability (e.g., cloud bursting for load-balancing between clouds). 4. Advantages of Cloud Computing It offers significant benefit to IT companies by freeing them from the low level tasks of setting up basic hardware (servers) and software infrastructures and thus enabling them to focus on innovation and creating business value for their services. Cloud computing infrastructure allows enterprises to achieve more efficient use of their IT hardware and software investments: it increases profitability by improving resource utilization. Pooling resources into large clouds cuts costs and increases utilization by delivering resources only for as long as those resources are needed. Cloud Computing is particularly beneficial for small and medium businesses, where effective and affordable IT tools are critical for helping them become more productive without spending a great deal of money on in ­house Cloud computing can offer expediency, delivering instant IT network infrastructure to new users in any conceivable sector. Instead of using up considerable amounts of money and time establishing a brand new network, users can plug-in to an existing cloud system and be up and running without delay. Infrastructure services address the problem of properly equipping data centers by assuring computing power when needed. The time sharing style approach are low barriers to entry, shared infrastructure and costs, low management overhead, and immediate access to a broad range of applications. Users can generally terminate the contract at any time (thereby avoiding return on investment risk and uncertainty) and the services are often covered by service level agreements (SLAs) with financial penalties. Agility improves with users able to rapidly and inexpensively re-provision technological infrastructure resources. The cost of overall computing is unchanged, however, and the providers will merely absorb up-front costs and spread costs over a longer period. Reliability improves through the use of multiple redundant sites, which makes cloud computing suitable for business continuity and disaster recovery. Nonetheless, many major cloud computing services have suffered outages, and IT and business managers can at times do little when they are affected Cloud computing offers extra level of security due to centralization of data, increased security-focused resources, etc., but concerns can persist about loss of control over certain sensitive data, and the lack of security for stored kernels. Security is often as good as or better than under traditional systems, in part because providers are able to devote resources to solving security issues that many customers cannot afford. Cloud computing also offers additional security benefits. A single central mainframe only needs a centralised firewall and malware guard software application. 5. Cloud Computing Drawback A side effect of this approach is that overall computer usage rises dramatically, as customers do not have to engineer for peak load limits. Additionally, increased high-speed bandwidth makes it possible to receive the same response times from centralized infrastructure at other sites. Transparency; Entrusting mission critical applications and data to a third party means the customer has to know exactly how cloud providers handle key security and architectural issues. How transparent providers will be about those details remains an open question. Problems currently impeding the growth of utility / cloud / grid computing include: As an emerging technology, it takes time for service providers to get over the learning curve. Service providers have been geared up for dedicated hosting for the last decade. Their infrastructure, sales channels, support systems, etc. are all built to focus on legacy systems. [7] The overriding drawback was the lack of individuality for each user and the slower processing time created by having to house every application needed by the complete user group on one mainframe and then to transfer data back and forth. 6. Conclusion Cloud Computing can be seen as a subset of grid computing as they share the same technologies and maintain the key concepts of the new distributed computing paradigm. Cloud computing can offer expediency, delivering instant IT network infrastructure to new users in any conceivable sector. Instead of using up considerable amounts of money and time establishing a brand new network, users can plug-in to an existing cloud system and be up and running without delay. Cloud computing offers tremendous opportunities for SMBs and is likely to radically change the way they use the Internet in the coming years. By developing an overall adoption strategy, or simply just recognising the importance of the wider factors mentioned above, SMBs can reduce the potential risks and ensure they get the maximum possible benefit from their journey into the cloud. Cloud computing will also have the potential to break geographical barriers to bring computing power to communities that previously did not have viable access. For example, through satellite broadband connections, remote third world locations can already gain access to first world mainframes. All they need is to be equipped with low cost basic laptop hardware. In future more and more people will want to work from home in the coming years as commuting costs rise and companies will be happy to oblige to save on office rental. Cloud computing can solve the IT problems associated with home office setup, while also meeting the budget and security requirements of business.

Sunday, October 13, 2019

Louis Armstrong :: Music, Jazz

Q5. Armstrong’s contribution was also significant in regards of racial justice. His development of instrumental, vocal, and stylistic techniques partnered with his breathtaking talent open doors to the acceptance of white Americans. (Tanenhaus, 19) This was made evident when after Ford Motor Company made attempts to release Armstrong from The Edsel Show prior to their profligate TV laugh of their new automobile line for his public outburst and statements on race. Ford’s plans backfired when Armstrong remained on the show and played alongside of Rosemary Clooney, Bob Hope, Bing Crosby, and Frand Sinatra no more than a short month after the controversy. With vast viewer popularity, white Americans made it apparent their unconditional love for him and his music. (Teachout, 334-335) Armstrong began making a step in racial acceptance that in that time had not been established yet. Q6. Lastly, through his contribution to early Jazz, he had a direct hand in developing the new field of academic jazz scholarship, although it had been extensively debatable on his contribution. (Teachout, 351) None the less, his talent formed a popularity that was surpassed by none even to the point that once in his career; he was more popular than the Beatles. (Teachout, 351) Undoubtedly, he was the first, if not the only to present Jazz to the public as a form of art. This changed the direction of Jazz to not just leaser listening music, but teachable and complicated talent. (Tanenhaus, 19) Q7. His contribution to jazz was primary made in early jazz music of the 1920s-1930s. (Teachout, 53,389) Though he received his first success as a teenager in 1914 when he took the place of King Oliver in the Kid Ory Band; (Raum 14) he had not yet made the impact on the stylistic and technical form as he did in the later years of his career. Q8. Armstrong’s contribution was made primarily in his home state of New Orleans and to the South with the exception of his travels out of the country to Japan, Egypt, Europe, and Africa. (McKissack, 22-23) In regards of where his impact was made beyond is undoubtedly to the progression of American as well as to jazz music itself. Q9. There are an immeasurable amount of people in Armstrongs life that helped him to succeed to his contribution but the contribution itself was souly because of Armstrong’s drive, talent and personality. If one were to choose who in Armstrong’s life played the biggest part, it would be back to where it all started, Peter Davis.

Saturday, October 12, 2019

Is Religion Just a Joke? Essay -- Religion Religious Essays

Is Religion Just a Joke? Driving with my friend to the movies one evening last winter we discovered a group of people bundled up and picketing by The Safari movie theatre in Moorhead.à  My friend and I didn’t know what movie we wanted to watch, but these protesters made up our mind.à  We decided to see the movie â€Å"Dogma† because that was the very movie these outraged people were boycotting.à  Sometimes people carry their religion to the point where it has an adverse effect on people.à  This was the case that evening. As we watched â€Å"Dogma,† my friend and I laughed hysterically.à  It wasn’t nearly as bad as the protestors suggested.à  The view the â€Å"outraged Christians† and I seemed to disagree on was they took the movie literally, whereas I personally took it as mere fiction.à  In my opinion, it was just another religious comedy to bring the sometimes-scary topic of â€Å"religion† down to a point that seems more human in the eyes of the average American today. By making the topic of religion humorous, we as a society can take a look at the different aspects of this complicated and controversial issue.à  What is ethically right or wrong has been seen in many issues such as cloning, euthanasia, and abortion.à  Religion, along with these other issues, is often hard to confront.à  With the aid of movies, such as â€Å"Dogma† and â€Å"Keeping the Faith,† we are able to delve into the issue of religion more easily.à  Let us now take a look at these two movies.à  â€Å"Keeping the Faith† starts with a priest, Brian Finn, played by Edward Norton, telling his complicated story to the local bartender in New York who thinks he’s heard it all already.à  Brian tells of a childhood friendship between himself, Jake Schram, and a girl named Anna Reilly.à  The three... ...ck Jesus, a thirteenth apostle played by Chris Rock who was written out of the bible because he was black (having a black savior is okay, but not a black apostle), Mary not being a virgin, after all, â€Å"Do you think Joseph would stay around if he wasn’t getting any?,† and God being a woman.à  Anyone who would take these humorous and outrageous suggestions literally is more of a joke than this movie.à  In my opinion, a movie is just a movie and nothing more, other than to bring into focus a difficult subject matter.à  Therefore, funny movies about religion actually help viewers think critically about religion.à  The protestors seemed to want to make the religious comedy genre be blasphemy on God, where that is not what the movie was trying to do.à  Which brings out the question: Who is making religion a joke?à  -The movies? -Or the people carrying their religion too far?

Friday, October 11, 2019

A variation of the Stroop effect Essay

Abstract The effects of completing a task which requires the use of both automatic and controlled processes was investigated through a two-process experiment designed around a variation of the Stroop effect. Previous research found that, when performing certain tasks, response time is longer when an automatic process conflicts with a controlled process, in this instance reading interferes with naming the colour of ink a word is written in. These results reinforced a two-process theory of attention. In the current experiment, the nature of the words in which various colours of ink were printed was manipulated. The results further supported a two-process theory by showing that the nature of the words used did have a significant effect on response times. Introduction If we consciously perceived the vast amount of stimuli available in daily life our senses would go into overload. Our brains have a restricted capacity and we only have the brainpower to attend to a limited amount of information. The conscious cognitive process of selective attention protects us from being overwhelmed by all the sensory signals impinging on our receptors by allocating processing resources where necessary. The conscious processing of information over which we can exert control (controlled processing) requires mental effort, drawing on the limited processing resources available to us in varying degrees depending on the task at hand, and can be easily interrupted. This was the stance assumed by Kahneman (as cited in Edgar, 2007) who put forward a ‘limited-capacity’ theory suggesting a general-purpose hypothetical mental structure with an upper limit in the amount of information it can deal with at any one moment. The responsibility of this processor is to a nalyse incoming stimuli and integrating it with information already within the memory, thus implying some information cannot be processed. While this suggests the central processor divides its resource pool between competing ongoing tasks, there are instances where attention can be successfully divided under certain conditions. Through a succession  of experiments Schneider and Shiffrin (as cited in Edgar, 2007) made a distinction between controlled and what they termed ‘automatic’ processes. Such processes require little or no mental resources and occur without conscious awareness, enabling our limited resources to be directed elsewhere allowing for some tasks to be done at the same time as others, thus preceding to the development of two-process theories. While automatic processing offers speed and economy of effort is has a notable disadvantage in that it can interfere with the conscious processing of information; a phenomenon that demonstrates said drawback is that termed the ‘Stroop effect’ (as cited in Edgar, 2007), which looks at what happens when we need to attend two conflicting sign als. In an experiment participants were required to identify the colours that were used to spell out the names of other colours, as swiftly as possible (the Stroop condition). In the alternate condition, in which participants tended to execute their response with greater ease, colour-neutral words were used (e.g. rat, grand, bolt, etc.). It would seem that the ability to read forms an automatic response, which during the Stroop experiments interfered with the controlled process of naming the colour of the ink. Through a variation of the Stroop effect, the present experiment investigated further the idea that automatic processing interferes with the information a person is consciously trying to attend. Rather than using colour words (e.g. red, purple etc.) the experimental condition employed colour-related words (e.g. blood, plum etc.) printed in a colour that was incongruent with the word; the control condition contained colour-neutral words (e.g. ledge, grade etc.). The research hypothesis was that participants would take longer to complete the condition where the words were colour-related than the condition containing colour-neutral words. This is a one-tailed hypothesis. The null hypothesis was that there will be no difference in the times taken to complete the two conditions. Method Design A within-participants design was employed. The independent variable (IV) was a list of coloured words which consisted of two conditions. Condition 1 (the experimental condition) was manipulated to compose of colour-related words printed in a colour that was incongruent with the word. Condition 2 (the control condition) contained colour-neutral words. In both conditions the participant was required to say aloud the colour of the ink that each word was printed in. The dependant variable (DV) was the time taken to correctly identify the ink colour of each word within the colour-related word list. This was accurately measured to the nearest whole second by the researcher using a stopwatch. Controls were introduced to limit the effects of any possible confounding variables. To avoid possible practice effects of doing both conditions in the same order for each participant, the order in which the conditions were presented was counterbalanced. Data on odd-numbered rows of the complete data set (1, 3, 5, etc.) are from participants who did condition 1 then condition 2, whereas data on even-numbered rows (2, 4, 6, etc.) are from participants who did condition 2 then condition 1 (A copy of the complete data set can be found in Appendix 1). Each colour-related word was used five times within condition 1; to avoid causing a practice effect the number of colour-neutral words used in condition 2 was the same. The same number of words was used in both conditions (thirty). The words used in the two conditions were matched for length. The different coloured inks were exactly the same hue for both conditions and presented in the same order. The instructions given to participants in both conditions were identical. Participants Of the twenty participants that took part in this experiment, 10 were male and 10 female, aged between 18 and 69. Sixteen of these participants were recruited from personnel at The Open University, or their family members and friends. The remaining four were selected from associates of the experimenter who had no knowledge of the hypothesis or the specific research sphere; all were informed that they would be taking part in a cognitive psychological experiment involving lists of coloured words, the resulting data would be used in a report to gain university course credits and that they could withdraw at any time. Each individual signed a consent form thereby obtaining informed consent. Materials The stimuli presented in each condition (a replica of which can be found in Appendix 2) consisted of a sheet of A4 paper on which 30 words, placed in two columns, were written in various colours of ink (red, blue, green, yellow, orange and purple). In the experimental condition (condition 1) colour-related words were printed in a coloured ink that was incongruent with the word (e.g. the word ‘grass’ printed in each of the above colours excluding its natural association, green). The words used were blood, sky, grass, lemon, carrot, and plum, each word appearing five times in each of its incongruent colours. The control condition (condition 2) contained colour-neutral words (blame, ledge, grade, career, plan and sty). Each word began with the same letter as its corresponding colour-related word (e.g. ‘Blood’ and ‘Blame’) as well as being identical in the number of characters; each of the words appeared in the list five times. The words were presen ted in no specific pattern, but the same in both conditions. Participants’ response time for each condition was measured with a stopwatch and rounded to the nearest whole second. Results were recorded on a pre-prepared response sheet. Verbatim instructions were issued to each participant. Procedure Each participant was approached and asked if they would be willing to take part in an experiment that was investigating one aspect of cognitive psychology. They were informed of what participation would entail. If they agreed to take part, each participant signed a consent form (Appendix 3) and was reminded that they could withdraw at any time. The age, sex and order of conditions were then recorded on a pre-prepared response sheet before each participant was tested individually. The instructions for the experiment were read verbatim to each individual. They were told that they would be presented with two lists of words, one at a time, and that they should say out loud the colour of the ink that each word was written in as quickly as possible starting at the top left of the list working downwards and then proceed to the top of the right column. To ensure they understood what was being asked of them they were shown an example sheet; once the participant confirmed that they understood what was required of them, either condition 1 or 2 was placed face down in front of them (the order of presentation alternating between participants to avoid a possible confounding variable).  This information was also recorded on the response sheet. The paper was turned over and the stopwatch was started. When the task was complete, the time taken for each condition was recorded on the response sheet to the nearest second. The participant was then thanked, fully debriefed as to the aims of the experiment and given the opportunity to ask any questions they had. Results The research hypothesis in this experiment was that participants will take longer to complete the condition where the words were colour-related than the condition containing colour-neutral words. The time in which it took for each participant to complete the required task was measured for each condition to the nearest second. Discussion The results of the present experiment showed that it took longer to complete a task when it was required to attend to two conflicting signals at the same time indicating that automatic and controlled processes operate simultaneously. Response times in the condition where participants had to identify the colour of ink used for colour-related words were longer and therefore statistically significantly different from the condition where they had to identify colour-neutral word colours. This suggests that the process of reading interfered with participants’ ability to name the colour of ink each word was written in when the words were colour-related. Stroop (as cited in Edgar, 2007) similarly demonstrated some of the costs associated with an interaction between automatic and controlled processes through the stroop effect experiment; namely that people tended to find it more difficult to respond with the colour of the ink a word was written in if the word itself described a colour, as opposed to a colour-neutral word. Stroop used his findings as evidence for a two-process theory of attention, indicating that automatic processing interfered with the information the participants were consciously trying to attend (controlled processing). If it were so that a general-purpose central processor divided its limited resource pool between competing ongoing tasks, as suggested by Kahneman (as cited in Edgar, 2007) it could be expected that in the present experiment the response times for the two conditions would be similar in value as the participants would find neither condition more difficult than the other. However, this is not the case; on average participants did take longer to complete the experimental condition, therefore it can be assumed that they found it more difficult. This result implies that multiple pools of resources are present with regards to attention and that automatic and controlled processes operate concurrently. Numerous controls were put in place to ensure any possible confounding variables were at a minimum, however, there are factors that could contribute to these despite the practices put in place. Automatic processes can be influenced by individual strategies and so it may be that participants were able to exert extra control over their attention within the experiment. One method of doing this  would be to focus their attention on the initial letter of each word, with the aim of ignoring the word itself as much as possible, allowing for a greater available resource pool which can then be applied to the identification of ink colours. To combat this, the order in which participants completed each condition alternated, however this method has its limitations as it doesn’t guarantee the complete absence of a confounding variable. In conclusion, the results of the experiment reported here do support a two-process theory of attention. However, although the statistical results allowed for the rejection of the null hypothesis, it is possible that by performing the experiment on more than twenty participants, a greater difference in response times could be produced allowing for more solid support for the theory. Future studies conducted in this area should attempt to carry out experimental research on a larger sample of participants in order to strengthen the evidence and lessen the possibility of aforementioned confounding variables. References Edgar, G. (2007) Perception and attention. In D. Miell, A. Phoenix, & K. Thomas (Eds.), Mapping Psychology (2nd ed., pp.3-50). Milton Keynes: The Open University.

Thursday, October 10, 2019

John Donne as an Innovative Poet

John Donne's position as a revered and respected poet is not unjustified. The depth and breath of literary works written about him along with the esteemed position he held among his comtemporaries is evidence of his popularity. As a metaohysical poet his poetry was frequently abstract and theoritical and he utilised poetry to display his learning and above all his wit. He was most certainly an innovative love poet who moved away from the Shakespearian focus on form intensely literary style. He was an expert in argument and often used exr=tended conceits to put forward these arguments.The drama in his poetry and his use of language all serve to highlight his skills as an innovative and creative poet. In order to examine Donne's innovative style I will discuss five of his poems, A Nocturnal Upon St. Lucy's Day, The Flea, A Valediction: Forbidding Mourning, The Sunne Rising and The Anniversarie. Donne was frequently classed as the first and greatest of the metaphysical poets. This group of writers were classed together, not because of any historical connection, but largely due to their similiarity of style. The term metaphysical could be classed in a number of ways the work of these poets was both celebrated and criticised.For many metaphysics was a branch of philosophical speculation concerned with questions of our being and existence. It was often characterised by the se of inventive conceits and speculation on topics such as love or religion. For Samuel Johnson, who coined the term the metaphysical poets, they were overly comcerned with style and the demonstration of learning. He believed these poets, who included George Herbert and Andrew Marvel as well as Donne, were simply using this style of poetry to show off their intelligence, ‘The metaphysical poets were men of learning and to show their learning was their whole endeavour'. Johnson, 1876: 48]. The impact Donne and his innovative style made on his contemporaries is evidenced further when we look at the reaction of his contemporaries to his death. Such was their grief at his passing that a book of elegies dedicated to his was published two years after his death. Among these was Thomas Carew's An Elegie Upon the Death of the Deane of Paul's Dr John Donne. In this Carew laments the passing of Donne and believes that his death will hinder other poets as he was their inspiration. For Carew, Donne's inovation ay in his use of the English llanguage and he described him as having freed the English language from the ‘weeds' which had grown all over it. Carew also suggests that other poets are indebted to Donne as he created a style that was a source of inspoiration for many other poets. This stance in reaction to his death further reinforces the idea that Donne was an innovative love poet and not one who writes with an awareness of tradition of earlier love poetry. William Shakespeare was the Elizabethan era's most prolific love poet. He employed a highly literary style in his w riting and a rigid structure in much of his poetry.A comparison between Donne's work and Shakespeare's traditional love poetry effectively highlights Donne's innovation in the field. Shakespeare's poem Venus and Adonis and Donne's poem A Nocturnal Upon St Lucy's Day are love poems that employ similiar arguments to advance their themes. Donne's innovation becomes obvious however in the style and diffuculty of his argument. In Shakespeares's verse his heroine refuses to believe that her lover has died based on the argument that if he was dead then the whole world would be in chaos and she too would be dead, ‘to wail his death who lives and must not die/ Till mutual overthrow of mortal kind! [Shakespeare 1015 – 1020]. Once the point has been made the poem moves on. In Donne's poem on the other hand his argument on the liklihood of proving his death continues for many lines and utilises comparisons to many scientific points. For Donne it is not the logic of the argument tha t counts but the argument itself and he continues to press the argument until he can go no further. This poem is also evidence of Donne's focus on metaphysics. He uses the unfeeling language of philosophy and science to advance his arguments. Intellectual argument and attempts to persuade are a frequent feature of Donne's poetry.Many of them are exercises in the use and abuse of logic. His poem The Flea contains twenty seven lines of witty closely-knit argument on the significance for two lovers of a flea bite. The poem contains three connecteded arguments; the first it that the flea, who has bitten both the speaker and his lover, now contains the blood of each and so they are mingled withing the body of the flea in which they have effectively made their marriage bed. The second is that by killing the flea, she will be committing murder (killing him), suicide (killing herself) and sacrilege (destroying the ‘temple' which was their marriage bed).The final segment of the argumen t takes place after his lover has killed the flea. The speaker reasons that as neither he nor she has suffered from the death of the flea, if she yields to him, she will lose no more honour than when ‘this flea's death took life from her'. [Donne line 27]. Donne pursues his argument in a reasoned logical fashion and in this poem in particular the argument carries an irreverent tone and through its ludicrousness and wit Donne demonstrates both his intellect and ingenuity.Another of Donne's poem which employs a reasoned argument is Valediction: Forbidding Mourning. Unlike the irreverent tones of The Flea however this poem's argument is filled with emotional intensity as Donne assures his wife that the physical distance between them as he undertakes a long journey to Europe with his patron Sir Robert Drury will not alter their relationship. He makes the unusual argument that their separation is not only unimportant but in fact impossible. In the poem